January 2025 Updates
2025 brings deeper customer interaction analysis, with every message, call, and NPS response now feeding into our churn predictions, plus enhanced payment tracking and a milestone of 3 billion events analyzed
Happy New Year from all of us at Upollo! We're starting 2025 with some powerful updates that make your churn predictions even more accurate and actionable. Let's dive into what's new:
Supercharged Churn Predictions
We've significantly increased the quality of our churn predictions by incorporating every customer interaction across all customer touchpoints:
- Complete Communication Analysis: Our AI now analyzes sentiment, churn risk, and potential churn reasons from messages, calls, meetings, NPS comments, and more. These insights are incorporated into our scoring models and visible directly on each communication in your customer timeline, giving you both predictive power and immediate context.
- New Payment Signals: We’ve added more signals – disputes, refunds, and payment patterns are now factored into our churn, trial-to-paid, and free-to-paid conversion models.
Redesigned Billing & Payments Tracking
We've overhauled user Billing & Payments to give you clearer visibility into your revenue streams:
- New Invoice & Payment Layout: Clearer view of payment history and invoice status.
- Enhanced Payment Intent Visibility: We’re now showing Payment Intents in the Invoices table for better financial tracking
️ Platform Improvements
- Snowflake Support: We’re added native support for Snowflake, expanding our data integration capabilities
- Enhanced PostHog Integration: Improved sync reliability for more stable data flow
Major Milestone: 3bn Events Analyzed
Our platform has now analyzed over 3 billion customer interactions, driving our churn prediction accuracy above 90% and helping customers add millions in new ARR!
Pro Tip: When viewing a user's Churn Score, look for our newly added communication-based risk factors like unresolved support tickets, negative sentiment in recent meetings or NPS scores. These specific indicators help explain why someone might churn, letting you address issues before they become deal-breakers.
Our customers who take proactive action based on these signals see significantly higher retention rates.
Read the Report: Upollo SOC 2 Type 1
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